marketable
marketable — adjective
1. describes a product or skill that many people want to buy or use, so it sells qu
describes a product or skill that many people want to buy or use, so it sells quickly or easily
Lan's handmade bags are so marketable that she sells out every week.
so + adjective + that-clause (result)
After completing the coding course, Naoko found her new skills highly marketable.
collocation: highly marketable
The company's marketable products include organic snacks and eco-friendly packaging.
attributive use: marketable + noun
Eli's ability to speak three languages made him more marketable to international firms.
comparative: more marketable to [audience]
Fresh vegetables from local farms are marketable because customers want chemical-free food.
- highly marketable
- commercially marketable
- marketable skills
- marketable product
- marketable qualifications
- saleable
more general; a product that can be sold, not necessarily in high demand
- sought-after
more informal; emphasises that many people are trying to get it
- in demand
common phrase; used for both products and job skills
- desirable
focuses on the quality that makes people want it
- unmarketable
direct opposite; cannot be sold easily
- unsaleable
more general; nobody wants to buy it
Grammar Patterns
marketable + noun
be + marketable
highly marketable
Usage Note
Very common in business and career contexts. Often used with adverbs such as 'highly', 'commercially', or 'easily' to describe how sought-after something is.
Common Mistakes
2. describes something that is in a suitable condition to be sold to customers in a
describes something that is in a suitable condition to be sold to customers in a store or online
After the inspection, the warehouse declared the furniture marketable and ready to ship.
predicative: declared + noun + marketable
Zola checked each batch of cheese to make sure it was marketable before packaging.
verb pattern: make sure + it + was marketable
The damaged toys were cleaned and repaired until they became marketable again.
verb pattern: become marketable (change of state)
Not every apple from the orchard is marketable — only the ones without bruises or spots.
contrastive: not every X is marketable
Andrés tested the software thoroughly to ensure it was marketable before the release date.
- legally marketable
- become marketable
- declared marketable
- marketable condition
- marketable goods
- sellable
more casual; often used for second-hand or repaired goods
- fit for sale
phrase; clearer about legal or quality standards
- merchantable
formal/legal term; means of acceptable quality for trading
- unmarketable
direct opposite; not in a fit state to sell
- unsellable
more general; cannot be sold for any reason
Grammar Patterns
be + marketable
become + marketable
Usage Note
Distinguish from sense 1 (IN DEMAND): this sense focuses on condition, safety, or legal fitness rather than customer demand. For example, a product can be in perfect condition and fully marketable (sense 2) but still fail to sell if nobody wants it (sense 1).