baseline
Word family
Synonym discussion
Sense: noun/1
All four words name something you compare other measurements against, but they differ in flavour. A baseline is the starting state — the values you write down before anything changes, so you can later see what moved. A benchmark is a target or standard of excellence: companies benchmark their service against the best in the industry. A yardstick is a softer, more general standard for judging quality, often qualitative ('honesty as a yardstick of leadership'). A reference point is the most neutral of the four — any agreed marker that helps you orient. So a doctor sets a baseline blood pressure on day one, hopes the patient will hit the benchmark of 120/80, and uses the original reading as a reference point throughout treatment.
Common collocations
Nouns
- baseline data
- baseline figures
- baseline measurement
- baseline study
- baseline survey
Adverbs
- well above
- well below
- slightly above
- consistently above
Phrases
- establish a baseline
- set a baseline
- compared with the baseline
- return to baseline
Prepositions
- from the baseline
- against the baseline
- above the baseline
- below the baseline
- on the baseline
Etymology
Formed in English in the early 1700s by joining 'base' (the lower part or starting point of something) with 'line'. It first appeared in surveying, where the baseline was the carefully measured straight line from which other distances and angles were calculated. From there it spread to sports — the line at the back of tennis and basketball courts, and the running lines in baseball — and in the 20th century it took on its modern figurative sense of any starting set of measurements used for comparison.